“What is yoga? What are the end goals? And how is this practice difference from going to the gym or toning the body running or cycling? How is yoga therapeutic? And why is it said to have a mind/body connection?”
When we experience a disconnect between body and mind we feel tension, stress, anxiety and have disease or dis-ease. WHAT DOES CLARITY FEEL LIKE? WHAT DOES EASE FEEL LIKE? WHAT DOES A STRONG BODY/MIND CONNECTION FEEL LIKE? HOW DO I KNOW I AM FEELING THESE THINGS?
It should embody graceful experience. You should feel that slowly in the still moments in your practice like you are opening up like a lotus flower – petal by petal, discovering new colors and softness all the way. Sometimes, as in nature, we find flaws. But it is not our job to judge, only to accept all our light and all our dark and all them to integrate so we can be the most honest expression of ourselves on this planet. It is in these moments you will find happiness and see that the true meaning of life is love. All actions should come from love.
Moments of clarity are important because they are when you will most likely feel a breakthrough. It should also represent the present moment in which we remove the present, past, future as well as the ego. “Yoga is an ancient river with countless rapids, ebbs and loops”
A good teacher encourage students to constantly be asking questions. Some of these questions should be about our Dharma in life (our purpose) and it is in moments of clarity we recognize our dharma. “There really isn’t any good or bad in the tools you find through meditation”. Teachers should want to encourage students to seek answers through the lens of the soul. The student does work on and off their mat to uproot the “problem” in their life and then change patterns around that “problem” – this is a practice of clarity making it therapeutic. The problem can be as simple as recognizing negative thought patterns or negative patterns of action and then replacing those patterns slowly over time with positive patterns – slowly, one by one, the negative patterns cease to exists. The student realizes all is positive, as they accept all their light and all their dark as just their being, or essence.
We are trying to hold space through clarity for ourselves in this dynamic form of yoga, which brings with it a therapeutic edge. 
The student is free to be at any level. Letting go of attachments forms clarity around feelings for those attachments but also helps the student realize they are all they need, and with meditation they have all the answers they need -creating a connection to clarity. This creates a strong connection to the strong thoughts that linger. These thoughts become clear, and at the forefront. It is at this time we discover what it really is we need, spiritually, mentally and emotionally. “Yoga is to still the turning of the mind. Yoga happens when the consciousness becomes still” – one creates a steady consciousness. We are given the opportunity in this space to bring together the way the world is and the way we see the world and then to make sense out of it in order to ultimately, create a more comfortable sense of being. And also, to build one of the most important relationships you will ever have in your life – the relationship you have with yourself.
“Yoga is the patterning of the consciousness, then pure awareness can abide in it’s very nature.” If energy is nature and nature is energy we are also strengthening our connection to our natural state. For our brand this means keeping advertising and branding simply and natural. The message should be clear without a lot of clutter. 
At the end of the day I think we are offering a space to create clarity through dynamic and therapeutic yoga but also through other WHOLE-ISTIC methods like Traditional Chinese Medicine, Thai Yoga Massage, Reki etc. Bringing you space for holistic clarity, a clarity that feels whole body.
Quotes taken from Threads of Yoga: A remix of the Yoga Sutras by: Matthew Remski
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